Salesforce Marketing Cloud Personalization: Using to Data Cloud segment

Continue from previous blog Using to Data Cloud Segment in MCAE

Create Segment in Data 360

1. Add the segment attributes
2. Schedule and publish the segment
3. Activate the segment to Marketing Cloud Personalization (you may see the platform name as Salesforce Interaction Studio)

Segment in Marketing Cloud Personalization

1. Monitor the segment is published for the activation created
2. The segment will be automatically created in Marketing Cloud Personalization as Manual Segment (notice M orange icon)
3. If you change the segment name in Data 360, the segment name in Marketing Cloud Personalization will stay as the original segment name, however, the it still connected to Data 360, so segment members change in Data 360 will update segment members in Marketing Cloud Personalization